Post by account_disabled on Mar 4, 2024 15:57:51 GMT 7
As a result brand awareness is increased by an average of . percent and awareness of previously unknown brands can even be more than doubled. Influencer marketing emotionalizes and offers interactions: The influencer cooperation builds a strong closeness between the brand and followers visible in significantly increased values ??for sympathy trust and credibility of the brand. Influencer marketing can provide impulses for sales: The willingness to buy a brand is increased by an average of percent through influencer cooperation and the willingness to recommend it by as much as percent.
The influence of influencers on the purchase decision varies depending on age and channel. that YouTubers have a slightly higher influence on buying behavior than other social media influencers. It is also evident that - year olds in particular trust the UK Mobile Number List opinions of influencers. Influence influencer on purchase decision channel Source: Social Media Atlas : survey by Toluna; IMWF Published by facts office June Influence influencer purchasing decisions by age group Source: Social Media Atlas : survey by Toluna; IMWF Published by facts office June Influencers can make their own communication more efficient Usually companies use influencers to reach their reach and target group.
Another step can be to use influencers for your own communication. Studies have shown that the opening rates of newsletters can be increased by mentioning influencers and click rates on owned social media posts. . Recent influencer marketing studies Since influencer marketing is a fairly new concept there have hardly been any studies on it so far. Some of the few study results are concisely summarized below.
The influence of influencers on the purchase decision varies depending on age and channel. that YouTubers have a slightly higher influence on buying behavior than other social media influencers. It is also evident that - year olds in particular trust the UK Mobile Number List opinions of influencers. Influence influencer on purchase decision channel Source: Social Media Atlas : survey by Toluna; IMWF Published by facts office June Influence influencer purchasing decisions by age group Source: Social Media Atlas : survey by Toluna; IMWF Published by facts office June Influencers can make their own communication more efficient Usually companies use influencers to reach their reach and target group.
Another step can be to use influencers for your own communication. Studies have shown that the opening rates of newsletters can be increased by mentioning influencers and click rates on owned social media posts. . Recent influencer marketing studies Since influencer marketing is a fairly new concept there have hardly been any studies on it so far. Some of the few study results are concisely summarized below.